Reports have suggested Microsoft is exploring the option of customisable plans for Xbox Game Pass, potentially allowing subscribers to pick which benefits they want rather than choosing a fixed tier. The development was flagged by Pure Xbox, which says the idea was discussed internally as part of a push to make the service more "flexible" under Xbox head Asha Sharma.

At present, Game Pass is offered in several set tiers, most commonly referenced as Essential, Premium and Ultimate, each bundling its own set of benefits. The rumour describes a "pick your own plan" scenario in which users could combine specific features such as cloud streaming, access to certain game catalogues, EA Play, or subscription perks rather than paying for a full higher tier.

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Proponents of a customisable approach argue it would better serve niche subscribers who currently feel compelled to pay for features they do not use. A modular system could also enable Microsoft to price individual features more competitively and introduce more targeted add-ons or seasonal bundles.

Challenges to a bespoke model are apparent. Packaging complexity, billing logistics, potential cannibalisation of higher-tier subscriptions and the technical work required to make modular features interoperable across consoles, PC and cloud platforms would present significant hurdles. Any change would also need to align with publisher agreements and existing partner services.

The report does not supply a timetable or firm confirmation from Microsoft. The suggestion remains a rumour at this stage and would require official announcement before details, pricing or a rollout plan can be confirmed. Pure Xbox's coverage of the story is available here: Pure Xbox.

Industry observers note that Microsoft has previously tweaked Game Pass packaging and pricing, leaving open the possibility of further experimentation as the company seeks to retain and grow its subscription base.