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Recent reporting based on conversations with multiple insiders frames Microsoft’s weekend reshuffle of its gaming leadership as more than routine executive movement. Phil Spencer’s retirement, Sarah Bond’s abrupt departure and the promotion of CoreAI chief Asha Sharma to run Microsoft Gaming are being interpreted as a targeted response to worries about Xbox’s future performance.

  • Asha Sharma, previously president of Microsoft’s CoreAI, was named head of Microsoft Gaming over the weekend, signalling a major shift in executive direction.
  • Phil Spencer’s decision to step down from his long-running role came alongside Bond’s sudden exit, prompting scrutiny about internal stability at Xbox.
  • Reporting from The Verge, compiled by veteran Microsoft reporter Tom Warren, cites multiple insiders who say the moves aim to arrest a downturn in Xbox’s fortunes rather than being purely personal departures.
  • Sources indicate the company may be increasingly concerned about competitive pressure and the long-term health of the Xbox business, pushing leadership to make swift, high-profile changes.
Source: Eurogamer